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I'm Cat.

Profile

I am strategic, tactical and adaptive team player that keeps a pulse on progress with every stakeholder at every level of a campaign, tool or OS to push every existing bound.  I operate with the same flow and ideology that elevated me to a former olympic level competitive snowboarder and current big wave surfer: Choose wisely, go big and pivot fast to keep your line.  

Experience

My niche is high performance advertising, global OS programs and educational platforms.  I apply Google's 10x workshop principles to drive rapid ideation and prototype development. I have 18 years of experience managing large cross-functional teams, ensuring quality ownership, high standards, and consistent delivery in collaboration with multi-disciplinary global agencies and in-house teams. Adaptable to fast-paced, ambiguous environments with a strong focus on problem-solving and achieving results quickly.

Skills

  • Global Project + Program Direction

  • Cross-functional collaboration

  • Process optimization + improvement

  • Data analysis + reporting

  • Creative strategy development

  • Agile methodologies implementation

  • Campaign execution + evaluation

  • Resource allocation + budgeting

  • Digital marketing strategies

  • Content production + management

  • Executive Stakeholder communication

  • Performance metrics analysis

  • Team leadership + motivation

  • Client communication + relations

  • Budget management + oversight

  • Workflow management + efficiency

  • Operations best practices

  • Quality assurance + control

  • Production scheduling + planning

  • Cost reduction strategies

  • Workforce planning and development

  • Logistics management + coordination

  • Progress monitoring + reporting

  • Problem-solving skills + aptitude

Tools

Production & Communication: 

  • Project Management: Smartsheet, JIRA, Trello, Redmine, Basecamp, Workfront

  • Communications: Slack

  • Admin: Microsoft Office 365, Google Suite, Numbers, Pages

  • Organization: DAM, Workspace, Airtable

  • Presentations:  Google slides, Keynote

AI Tools:  

  • Stable Diffusion, DeepSeek, Claude 3.7, Jasper AI, ChatGPT, MidJourney, DALL-E

Adobe Creative: 

  • Photoshop, Illustrator, Figma, InDesign

Analytics & Measurement Tools:  

  • Google Analytics, Game Analytics, Meta for Business

Contact

Email - catherine.nieves@mac.com

Tel - 845-536-8795

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